Empowered
By Plants!
We believe food should do more than just fill you up—it should get you buzzing, put a smile on your face, and give you that ‘I’m ready to take on the world’ feeling.
We believe plant-powered food is bold, vibrant, and kind to the planet. No shortcuts, no compromises—just real, honest food that’s easy, empowering, and leaves a little less mess on the Earth. We’re empowered by plants. We are ELECTRIC BEETS!
Our Founder, Cecily
Cecily Tinder founded Electric Beets at 49, after discovering how profoundly food choices can impact energy, clarity, and overall well-being. What started as a 30-day experiment became a new way of living – and a desire to help others realize they don’t have to feel “fine” to function.
Electric Beets exists to make feeling good feel accessible, flexible, and grounded in real life. If you’d like to read more about the journey to creating Electric Beets, check out our blog posts.
A Name Rooted In Energy
The name ELECTRIC BEETS reflects the vibrant, dynamic energy that plants naturally emit, with a nod to the science behind their ability to create positive vibrations. In fact, plants, including beets, have been shown to produce ultrasonic vibrations that are linked to their growth and responses to their environment.
Research has found that plants release sound emissions, particularly from their stems, as they react to stress, environmental changes, and even the presence of certain frequencies. This phenomenon, while not immediately visible, highlights a hidden, electrifying connection between plants and their surroundings. Read more here at our blog!
